You can create a Unicorn Dates profile and look around before you decide whether to pay for anything. When you are ready to do more, there are two paid tiers, VIP and VIP Plus, each available for different lengths of time. All prices below are in US dollars and are the current prices on the site. Longer memberships cost less per week.
VIP
| Length | Price | Works out at | Renews |
|---|---|---|---|
| 1 week | $19.99 | $19.99 per week | Yes, at $19.99 |
| 1 month | $42.81 | $9.99 per week | Yes, at $42.81 |
| 3 months | $102.73 | $7.99 per week | Yes, at $102.73 |
| 6 months | $128.31 | $4.99 per week | Yes, at $128.31 |
| 12 months | $260.19 | $4.99 per week | No, one payment |
VIP Plus
| Length | Price | Works out at | Renews |
|---|---|---|---|
| 1 week | $22.99 | $22.99 per week | Yes, at $22.99 |
| 1 month | $51.39 | $11.99 per week | Yes, at $51.39 |
| 3 months | $128.44 | $9.99 per week | Yes, at $128.44 |
| 6 months | $154.03 | $5.99 per week | Yes, at $154.03 |
| 12 months | $338.41 | $6.49 per week | No, one payment |
Prices are also available in other currencies, including pounds, euros, Canadian, Australian and New Zealand dollars. You will see the price in your currency before you pay.
VIP or VIP Plus?
VIP Plus is the higher tier and sits above VIP. The exact features included in each tier are shown in the members area when you choose to upgrade, so you can compare them side by side before paying. If you are unsure, many members start with VIP for a short period, see how they use the site, and then decide whether to move up.
Which length suits you?
How long to sign up for depends on how you like to date.
- One week suits couples and singles who want to try the paid features before committing, or who have one particular conversation they want to follow up.
- One month gives you time to write a good profile, have several conversations and arrange a video call or two.
- Three or six months suit people who expect to take things slowly, which is common in unicorn dating. Three people's diaries take time to line up, and many couples prefer to talk for a while before meeting.
- Twelve months is a single payment that does not renew, which some members prefer for peace of mind.
Unicorn dating usually takes longer than one-to-one dating. Finding someone who suits both partners, talking through boundaries and arranging a first meeting rarely happens in a few days. Many members find that a longer membership takes the pressure off and lets them enjoy the process.
Renewals
The weekly, monthly, three-month and six-month options renew automatically at the same price unless you cancel. The twelve-month options are one payment and do not renew. You can see your current membership and renewal date in your account, and you can turn off renewal before the next payment if you do not want to continue.
Paying discreetly
Many members value discretion when paying. Payments are processed securely through the members area. If privacy matters to you, check the payment details shown at checkout before you complete your upgrade, and use a payment method you are comfortable with.
Getting value from your membership
A membership is only as useful as the profile behind it. Before upgrading, spend a little time on your profile: write a few honest paragraphs, add clear photos and say what you are looking for. Then use your membership actively. Read profiles properly, send specific messages, reply promptly and suggest a video call once a conversation is going well. Our guides on writing a couples profile and unicorn dating etiquette will help.
Agreeing as a couple before you pay
For couples, a membership is a small shared decision, and it is worth talking about before you upgrade. Who will manage the account? Will you both have access to messages, or will one of you handle conversations and keep the other updated? How will you decide who to reply to? Couples who agree on this in advance avoid one of the most common sources of friction: one partner feeling that the other is running the search without them.
Many couples find it works best to read and reply together, at least at first, and to agree that neither partner arranges anything without the other. That also reassures singles, who want to know both partners are involved.
The cost of dating, beyond the membership
A membership is only part of what dating costs. First meetings usually involve drinks or coffee, and later dates may involve dinner, travel or a hotel. It is good manners for couples to offer to cover the first round, since the single person is often travelling to meet two people. Talk openly about costs as you get to know each other, so nobody feels awkward. If someone seems to expect you to pay for everything, or asks for money before you have met, take that as a warning sign.
Thinking about value
It is easy to compare dating memberships on price alone, but the useful question is how much time each option saves you. On a broad app you may pay less and spend weeks filtering through people who are not interested in couples. On a site where everyone wants the same kind of connection, more of your conversations are worth having. Whatever you choose, give it a fair try: a well-written profile, a few weeks of active messaging, and a willingness to have video calls before meeting.
Never pay anyone else
The only payments you should ever make are for your own membership, through the site. If another member asks you for money, gift cards, travel costs or a fee to "verify" them, it is a scam. Stop replying and report them. Our safety page explains how.
Common questions
Can I look around before paying?
Yes. You can create a profile and browse before deciding whether to upgrade.
Do couples pay once or twice?
A couple shares one profile, so one membership covers the profile.
Are prices the same everywhere?
Prices are set in several currencies. You will see the amount in your currency before you pay.
Can I change tier later?
You can choose a different tier or length when your current membership ends, or upgrade from your account.
Where can I compare with other sites?
Our comparisons explain how Unicorn Dates differs from other platforms. Prices on other sites change often, so check them directly.
What happens if I do not upgrade?
Your profile stays in place, and you can come back and upgrade whenever you are ready. There is no obligation to buy a membership.
Is my membership private?
Your membership status is part of your account, and your payment details are not shown to other members.
Can couples share one membership?
A couple profile is a single account, so one membership applies to it. Decide together how you will use it.
Do I need a membership to read the guides?
No. Our articles, country guides and comparisons are open to everyone, member or not.